The Evil Bald Genius, #JonMcCulloch, is a brick and mortar marketer whose opinions are frank, forthright and pointed. Don’t listen if you are easily offended. He is on a mission to #SaveTheHighStreet.We discuss why brick and mortar marketers generally aren’t very good at marketing and why they are leaving s***loads of money on the table,… Continue reading Listen No Further If You Are Easily Offended
TheInquisitor Podcast
Are You Helping Or Are You Part Of The Problem?
Chris Prangley has risen through the ranks from a territory development rep (TDR/BDR/SDR) to Regional VP for Sales. His journey has exposed him to every stage of a fast growth business achieving pace and results, not without their challenges. Author of #TechSalesWarrior, he shares his experience rising through the ranks. We have a very candid… Continue reading Are You Helping Or Are You Part Of The Problem?
Are You Giving Your Salespeople A Nasty Limp?
“Are you considering the natural consequences for every responsibility on a job description?”, asks Aaron Schmookler, #CultureEngineer and co-founder of #TheYesWorks. We dig into what it happen when you take your business to the point where your people are working together towards the shared outcomes. Aaron helps founders and CEOs turn dysfunctional companies into high… Continue reading Are You Giving Your Salespeople A Nasty Limp?
Why Are You Making 9 Stupid Mistakes With Your Marketing
Louis Gudema, author of the excellent Bullseye Marketing, has developed a 9 point checklist to analyse whether your marketing is effective or not. Louis discusses the common mistakes marketers make and busts a load of myths around what works and what doesn’t. He warns us against being tempted away from what works by what is popular and… Continue reading Why Are You Making 9 Stupid Mistakes With Your Marketing
Developing Underdogs Into Big Dogs In A Purpose Led Business
Sunil Kumar is CEO of TrainYo. TrainYo takes non-SaaS salespeople from disadvantaged backgrounds or who people would probably never have the opportunity to break into tech sales (46 year old operations manager), they train them at TrainYo’s expense. They charge a flat rate for placing these outliers SDRs. The business grew out of purpose, because… Continue reading Developing Underdogs Into Big Dogs In A Purpose Led Business
13 Remarkable Ways To Get Lucky With Your Content
“Your Press Release is Breaking My Heart” is Janet Murray’s warning shot across your bows about the dangers of producing bad, unremarkable, selfish content if you want to capture the attention of journalists to promote your businessThe past, present & future walked into a bar … it was tense!• Do your headlines leave your target audience… Continue reading 13 Remarkable Ways To Get Lucky With Your Content
