Kieron Bain: Does your proposition tickle your customer’s fancy Without a clear proposition, any business will struggle to attract the right type of customers consistently. Their salespeople will stumble and their marketing will fall flat. “So few companies have a clear proposition,” says Kieron Bain co-founder of #Sold, “they confuse potential buyers and leave a… Continue reading Kieron Bain
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Fergus Connolly & Johan Taft: Excellence is a habit. No one is a Natural Born Anything
Podcast discussing the habits and barriers to success. No one is a natural born anything. If you want to achieve excellence then you have do the behaviours until they become habit.
Anthony Lannarino: Displacing Your Incumbent Competition
“If you don’t like change you are going like irrelevance even less” – Eric Shinsake Anthony Lannarino is the author of 3 best selling books #TheOnlySalesGuideYoullEverNeed #TheLostArtOfClosing and #EatTheirLunch. He is also author of TheSalesBlog. Anthony speaks a world of uncommon sense. We discuss the many and significant shortcomings of many modern sellers who are… Continue reading Anthony Lannarino: Displacing Your Incumbent Competition
What You Need To Know About Selling To The C-Suite
Steve Hall has carved a place for himself by helping others sell to the C-suite. He helps CEOs unblock the bottleneck to growth when sales have stalled.We explore why ineffective salespeople so often get stuck in sales Siberia, the traps many create for themselves by over reliance on one or other social media channel and… Continue reading What You Need To Know About Selling To The C-Suite
What You Need To Know To Build An International Sales Channel
Nick Jones has gone from start up to exit in the past 15 years. He built his business entirely through #internationalsaleschannels. The #alliances and #partnerships he built allowed him to scale and grow fast, establishing highly influential relationships through the Middle East and Africa within governments, education systems and infrastructure.He focused on working with a… Continue reading What You Need To Know To Build An International Sales Channel
The Psychology of Pricing
Dave Abbott is the author of #HowToPriceYourPlatypus which is an outstanding book on how to price your products and services so you get to keep a decent profit. In this episode ‘The Psychology of Pricing’ we explore how to understand different pricing models around: We explore why many businesses don’t understand their pricing and end… Continue reading The Psychology of Pricing
