Blog

Fewer than 12% of sales leadership positions are held by women. I interview #LorraineFerguson author of #TheUnapologeticSaleswoman where she explores why women can make a great career in sales. Sales offers high income potential with flexibility, the ability to carve out your own path and to advance on your own merit.Historically there have been many… Continue reading The Unapologetic Saleswoman: Why Women Make Great Salespeople

“If you look after your customers you can almost eliminate  unintended churn, win customers for life and drive net revenue retention”, says Markus Rentsch, founder of Remark-able and a lonely voice of sanity, advocating relentlessly for the customer. Cost of customer acquisition has risen by 60-75% in the past few years. Investors are focusing on… Continue reading How Do You Make Churn A Bad Memory?

Would it surprise you that the average length of time a company has been breached before a cyber-attack or physical theft happens is 242 days. #JennyRadcliffe is the #PeopleHacker. Her company, #HumanFactorSecurity helps corporates mitigate the single biggest threat to your security. This weak point is responsible for 80-90% of breaches of security in corporates. £millions… Continue reading Why Are Your People Your Greatest Liability

Sarah Archer is an extraordinary speaking coach. Listen to what she has to say about the power of public speaking and how you can bring value to your audience that drives your sales pipeline, builds awareness and gives you reach. Hints and tips abound. Speaker marketing (#Sparketing!!) can catapult your career. Contact Sarah on LinkedIn… Continue reading What’s The Secret To Selling One to Many?

Mike Crandall and I discuss true Motivational Management (Audiobook). None of the ra-ra crap you read about or have to suffer at sales kick-offs when some snake oil salesman tries to get you pumped up and within days you are back to performing like you always have. This is the stuff of championsMotivation comes from… Continue reading Motivational Management: Coaxing The Best Out of Yourself & Your People

Tom Parker is CMO of Atomley. He and his team eliminate the uncertainty out of marketing one-to-many. We discuss the mechanics, objectives, beliefs and results of putting together a series of webinars intended to build medium to long term pipeline and deep levels of credibility, engagement and intimacy with your audience. We discuss how well… Continue reading Delivering Revenue Certainty With Precise Webinar Marketing