“Your Press Release is Breaking My Heart” is Janet Murray’s warning shot across your bows about the dangers of producing bad, unremarkable, selfish content if you want to capture the attention of journalists to promote your businessThe past, present & future walked into a bar … it was tense!• Do your headlines leave your target audience… Continue reading 13 Remarkable Ways To Get Lucky With Your Content
Blog
If You’re Above Emptying The Bins, You Probably Will Be Soon!
“Before you consider using an outsourced agency like ours, have you exhausted all the free avenues available to reach your customers. If you haven’t go away and try them first. We’re expensive and you may not need us”, says Zac Thompson, CEO of We Have A Meeting. Zac Thompson and Jack Frimston are cofounders of… Continue reading If You’re Above Emptying The Bins, You Probably Will Be Soon!
How To Stop Your Corporate Sales Training From Failing
Bill Morrison, Managing Director of #SandlerCorporateAccounts EMEA explains why #CorporateSalesTraining fails and what to do to ensure you get buy-in & sustainability from the #SalesTeam. We discuss the importance of #training managers so that they can reinforce the learning and turn the new behaviours into habits and what happens if you ignore this critical aspect… Continue reading How To Stop Your Corporate Sales Training From Failing
Do You Love Diving Down A Rabbit Hole?
Red Stafstrom teaches introverts how to sell without compromising their core values or who they are. Introverts aren’t naturally hardwired as transactional hunter types, but they can be massive billers and keep profitable customers for life. We dig into how introverts and extroverts differ and what they have in common. Red compares how introverts feel… Continue reading Do You Love Diving Down A Rabbit Hole?
Mental Toughness With Gavin Ingham: What Separates Winners From Wimps
Gavin Ingham is a sales veteran, a #TEDxSpeaker and #founder of #IAm10. He specialises in helping companies build powerful sales teams on a foundation of #MentalToughness.We discuss questions like:• What is mental toughness?• Can it be developed? How?• What separates the winners from the losers in sales?• Why do bad habits persist in sales and… Continue reading Mental Toughness With Gavin Ingham: What Separates Winners From Wimps
The Rise of China Is Inevitable, How You Respond Is Not
“In a country well governed, poverty is something to be ashamed of. In a country badly governed, wealth is something to be ashamed of.” Confucius If the short, medium and long term economic trends are to be believed, the USA’s empire and economic hegemony are on the decline, whilst simultaneously China’s stars are on the… Continue reading The Rise of China Is Inevitable, How You Respond Is Not
